Jiiva takes Salman Khan's role down south

Actor Jiiva has been signed up as brand ambassador for Dixcy Scott Inner wear just like Bollywood actor Salman Khan. The young actor recently launched the brand in the city and had also had a photo shoot earlier.

The actor, who turned 30 recently, is awaiting the release of his film 'Yaan' directed by cinematographer-turned-director Ravi K Chandran. The film is produced by Elred Kumar and Jiiva will be seen in an ultra modern stylish avatar in the film which is being made in Tamil,